In particular, the following activities are controlled by CFC-level advertising directors:

A.

They are involved in the design, drafting, implementation, production and assembly of products for information, advertising and signage;

B.

In the course of their activities, they advise the client in a professional manner and respond optimally to his communication needs;

C.

They take into account in the performance of their tasks economic, ecological and security criteria.

¹ Initial vocational training lasts 4 years.

² The start of initial vocational training is coordinated with the start of the training provided by the busy vocational school.

¹ The objectives and requirements of initial vocational training are presented in terms of operational skills in art. 4 to 6.

² They apply to all training sites.

Professional skills relate to knowledge and skills in the following areas:

A.

Design and advice;

B.

Realization;

C.

Preparation of work;

D.

Preprinting;

E.

Advertising technique;

F.

Mounting;

G.

Occupational safety, health protection and environmental protection.

Methodological competences relate to knowledge and skills in the following areas:

A.

Working techniques and problem solving;

B.

Interdisciplinary approach and action based on processes;

C.

Advice and sales methods;

D.

Information and communication strategies;

E.

Creativity techniques;

F.

Presentation techniques;

G.

Ecological behaviour;

H.

Learning strategies.

Social and personal competences relate to knowledge and skills in the following areas:

A.

Autonomy, responsibility and precision;

B.

Life-long learning;

C.

Communication skills;

D.

Ability to manage conflict;

E.

Teamwork skills;

F.

Civility;

G.

Physical and psychological resistance.

¹ From the beginning of training, providers of training provide and explain to persons in training the directives and recommendations concerning safety at work, health protection and environmental protection, in Particularly those relating to the communication of hazards (hazard symbols, pictograms, signs of prohibition) in these three areas.

² The above-mentioned directives and recommendations form an integral part of the training provided at all training sites and are taken into account in the qualification procedures.

³ Training persons acquire knowledge of sustainable development at all training sites, in particular as regards the balance between societal, ecological and economic interests.

⁴ Notwithstanding s. 4, para. 1, OLT 5, it is permissible to occupy the persons in training, according to their level of knowledge, in the following works:

A.

Work exposing young people to dangerous chemical agents for the health indicated by a sentence R in accordance with the Ordinance of 18 May 2005 on Chemicals ¹ :

1.

Substances that may result in inhalation sensitization (referred to as "S" in the "Exposure Limit Values to Workstations" list; R42),

2.

Substances that can result in sensitization by contact with the skin (referred to as "S" in the "Exposure Limit Values to Workstations" list; R43),

3.

Substances that can alter fertility (R60),

4.

Substances that can cause adverse effects to the child during pregnancy (R61);

B.

Work carried out with machinery, equipment and tools presenting risks of accidents which can be assumed to be that young people, because of their insufficient awareness of the risks or their lack of experience or training, Can neither identify nor prevent them.

C.

Work that is carried out underground, at hazardous heights or in confined spaces.

⁵ This exemption, which applies to an occupation under para. 4, presupposes that persons in training are trained, supervised and supervised on the basis of high risks; these specific provisions are defined in the training plan in the form of accompanying security measures Work and health protection.

¹ Vocational training covers the entire duration of initial vocational training, on average at a rate of 3.5 days per week.

² Compulsory education in vocational schools includes 2160 teaching periods. Of these, 240 periods are devoted to the teaching of sport.

³ Intercarrier courses consist of a total of 15 days of courses, with 8 hours of courses per day. No cross-employer courses take place during the last semester of initial vocational training.

¹ The language of instruction is generally the national language of the school's location.

² Bilingual education is recommended in the national language of the school's location and in another national or English language.

³ The cantons may admit other languages of instruction.

¹ A training plan, developed by the competent labour organisation and approved by the SEFRI, is available at the time of entry into force of this order.

² The training plan:

A.

Details the contents of the initial training and the provisions on occupational safety, health protection and environmental protection, and defines which operational competencies are transmitted and acquired in each Training location;

B.

Contains the table of periods of instruction in the vocational school;

C.

Designates the body responsible for inter-company courses and defines the organisation of courses and their distribution over the duration of initial vocational training;

D.

Establishes a direct link between the operational competences and the qualification procedure and describes the procedures for the qualification procedure.

³ The training plan is accompanied by:

A.

The list of documents relating to the implementation of initial vocational training with an indication of titles, dates and distribution bodies;

B.

Accompanying measures in the field of occupational safety and health protection.

The teaching of general culture is governed by the Ordinance of the SEFRI of 27 April 2006 concerning minimum conditions for general culture in initial vocational training ¹ .

Minimum requirements for trainers within the meaning of s. 44, para. 1, let. A and b, OFPr are completed by:

A.

CFC advertising directors justifying at least 2 years of professional experience in the field of training they provide;

B.

Qualified advertising painters justifying at least 2 years of professional experience in the field of training they provide;

C.

Persons holding a CFC in a related profession and justifying the requisite professional knowledge of CFC advertising directors and at least 2 years of professional experience in the field of training Provide;

D.

Persons with a corresponding title of higher vocational training.

¹ Companies with 100 % or two trainers each of at least 60 % can train a person.

² Another person may be trained for each additional professional employed at 100 % or for each additional group of two professionals each employed at least 60 %.

³ The holders of a federal certificate of capacity or an equivalent qualification in the field of the person in training are deemed to be professionals.

⁴ In companies that are only allowed to train only one person, a second person can start training if the first person starts his last year of initial vocational training.

⁵ In special cases, the cantonal authority may authorise a company that has trained for several years with great success to exceed the maximum number of people in training.

¹ During training in professional practice, the person in training maintains a training record in which the person registers as the important work on the operational skills to be acquired is completed.

² At least once every six months, the trainer monitors and signs the training package. He discusses this with the person in formation at least once a semester.

¹ At the end of each semester, the trainer prepares a report attesting to the level reached by the person in training. To this end, it is based on the person's benefits in training during the training period and on the remarks concerning the benefits provided to the vocational school and the intercompany courses. Discusses the training report with the person in training.

² The trainer and the person in training agree, if necessary, of measures to achieve the objectives of the training and set deadlines accordingly. They record decisions and actions taken in writing.

³ At the end of the deadline, the trainer checks the effectiveness of the measures taken and makes reference to its conclusions in the next training report.

⁴ If the objectives of the measures set are not met or if the chances of success of the person in training are compromised, the trainer shall inform the Contracting Parties and the cantonal authority in writing.

¹ At the end of each semester, the trainer documents the person's training in the form of proficiency checks.

² Competence checks are penalised by notes. These are taken into account in the calculation of the experience rating.

³ No proficiency checks are documented during the last semester of initial vocational training.

The vocational schools document the person's benefits in training relating to the operational skills taught and the general culture, and draw up a bulletin to him at the end of each semester.

The person who completed the initial vocational training shall be admitted to the qualification procedures:

A.

In accordance with this order;

B.

In a training institution accredited by the canton, or

C.

In a framework other than that of a regulated training stream that:

1.

Has acquired the necessary professional experience referred to in s. 32 OFPr,

2.

Has performed at least 4 years of this experience in the field of activity of CFC advertising directors, and

3.

Demonstrates that it meets the requirements of the qualification procedures.

Qualification procedures are intended to demonstrate that the operational skills described in s. 4 to 6 were acquired.

¹ The final qualification procedure shall cover the following qualification areas in the following manner:

A.

Practical work in the form of a prescribed practical work (TPP) of 24 hours. This field of qualification is evaluated towards the end of initial vocational training. The person in training must show that they are capable of performing the tasks required in the rules of the art and according to the needs and the situation. The training package and the documents relating to the intercompany courses can be used as aid;

B.

Professional knowledge of 7 hours. This field of qualification is evaluated towards the end of initial vocational training. The person undergoing training undergoes a written examination or a written examination and an oral examination. If an oral examination is conducted, it lasts 1 hour or less;

C.

General culture. This area of qualification is governed by the Ordinance of the SEFRI of 27 April 2006 concerning minimum conditions for general culture in initial vocational training ¹ .

² In each qualification area, benefits are assessed by at least two expert review experts.

¹ The qualification procedure with final examination is successful if:

A.

The rating of the field of qualification "practical work" is greater than or equal to 4, and

B.

Global score is greater than or equal to 4.

² The overall score corresponds to the average, rounded to the first decimal place, weighted scores of the qualification areas of the final examination as well as the weighted experience rating.

³ The experience note corresponds to the average, rounded to the first decimal place, of the notes concerning:

A.

Training in professional practice;

B.

Teaching professional knowledge.

⁴ The memorandum of training in professional practice is the average, rounded to an entire score or half-note, of the notes of the 7 proficiency checks.

⁵ The note on the teaching of professional knowledge corresponds to the average, rounded to an entire note or half-note, of the 8 semi-annual notes.

⁶ For the calculation of the overall score, the scores are weighted as follows:

A.

Practical work: 40 %;

B.

Professional knowledge: 30 %;

C.

General culture: 20 %;

D.

Experience rating: 10 %.

¹ The repetition of the qualification procedure is governed by Art. 33 OFPr.

² If a qualification area is to be repeated, it must be repeated as a whole.

³ For those who repeat the final exam and no longer follow vocational training, the old note is taken into account. For those who are retrained in professional practice for at least 2 semesters, only the new note is taken into account in the calculation of the experience rating.

⁴ For those who repeat the final exam and no longer follow the teaching of professional knowledge, the old note is taken into account. For those who are again following the teaching of professional knowledge for at least 2 semesters, only the new notes are taken into account in the calculation of the experience note.

¹ For those who have been pre-trained outside the scope of the initial regulated professional training and have undergone the final review governed by this order, there is no experience rating.

² For the calculation of the overall score, the scores are weighted as follows:

A.

Practical work: 45 %;

B.

Professional knowledge: 35 %;

C.

General culture: 20 %.

¹ The person who successfully completed a qualification process receives the Federal Certificate of Capability (CFC).

² The EFA allows its licensees to carry the legally protected title of "CFC Advertising Producer"/"CFC Advertising Producer".

³ If the EFA was obtained through the qualification procedure with final review, the bulletin notes:

A.

The overall score;

B.

The notes of each qualification area of the final examination and, subject to s. 23, para. 1, the experience note.

¹ The Swiss Commission for Professional Development and the Quality of Training for Advertising Directors CFC (Commission) includes:

A.

Four to seven representatives of the Verband Werbetechnik + Print (VWP);

B.

Two representatives of the specialized teachers' corps;

C.

At least one representative of the Confederation and at least one representative of the cantons.

² The linguistic regions are represented fairly.

³ The commission is self-regulating.

⁴ It is responsible for the following tasks:

A.

Regularly review, at least every 5 years, the order and the training plan based on economic, technological, ecological and didactic developments. Integrate, where appropriate, new organizational aspects of initial vocational training;

B.

Ask the organisation of the world of competent work to propose to SEFRI amendments to the order, provided that the developments noted require an adaptation of the latter;

C.

Propose to the organisation of the world of competent work to amend the training plan, provided that developments require an adaptation of the training plan;

D.

Take a position on the instruments for validation of the experience;

E.

Take a position on the instruments to promote the quality of initial vocational training, in particular on the implementing provisions relating to qualification procedures.

¹ The order of the SEFRI of 20 December 2005 on the initial vocational training of advertising director with the Federal Certificate of Capacity (CFC) ¹ Is repealed.

² The approval of the CFC advertising director training plan of December 20, 2005 is revoked.

¹ Individuals who have started their training as CFC advertising director before 1 ^Er January 2015 complete it according to the old right.

² If requested to do so, persons who repeat until 31 December 2020 the qualification procedure with final examination of advertising director CFC will have their benefits assessed according to the old right.

¹ This order shall enter into force on 1 ^Er January 2015, the provisions of para. 2 being reserved.

² The provisions on qualification procedures, the certificate and the title (Art. 18 to 24) enter into force on 1 ^Er January 2019.