Resolution Of 14 Of Mayo Of 2015, Of The University Of Navarra, By Which Is Modified The Plan Of Studies Of Graduate In Advertising And Relations Public.

Original Language Title: Resolución de 14 de mayo de 2015, de la Universidad de Navarra, por la que se modifica el plan de estudios de Graduado en Publicidad y Relaciones Públicas.

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Read the untranslated law here: http://www.boe.es/buscar/doc.php?id=BOE-A-2015-6232

In accordance with the provisions of articles 26 and 28 of Royal Decree 1393 / 2007, of October 29, modified by Royal Decree 861/2010 of 2 July, which establishes the procedure for the modification of curricula already verified and once received the corresponding acceptance of the Agency for quality assessment and accreditation (ANECA) the amendments tabled for the curriculum of graduate or graduate in advertising and public relations from the University of Navarra, this Rectorate resolved to order the publication of the modification of the curriculum, being attached to the terms listed in the annex to the present resolution, which modifies the curriculum published by the Chancellor's resolution of 16 December 2009 from the University of Navarra in the «Official Gazette» of date January 21, 2010.

Pamplona, 14 may 2015.-El Rector, Alfonso Sánchez-Tabernero.

ANNEX UNIVERSITY: UNIVERSITY OF NAVARRA Plan of studies leading to the title of graduated or graduated in advertising and relations public branch of knowledge: Sciences social and legal Royal Decree 1393 / 2007, annex I, paragraph 5.1. Structure of the teachings.

General distribution of the curriculum in ECTS credits, by type of matter: materials ECTS Basic (FB) 60 mandatory (OB) 135 electives (OP) 36 Externships (PE) 0 work end-of-grade (GFR) 9 240 Total overview of the materials that constitute the curriculum *.




Materials ECTS character theory and history of the communication.





21 OB, B history of communication.





9 OB, B skills basic of communication.





30 OB socio-economic and political environment.





18 B surroundings historic-culture.





33 OB, B management of marketing and communication.





15 OB market analysis and consumer behaviour.





15 OB creation and processing of messages.





18 OB media planning.





12 OB, B communication companies.





12 OB law and ethics.





9 OB project management.





3 OB work end of grade.





9. Optional GFR.





36 OP * temporary organization: half-yearly or yearly.