Key Benefits:
Obtained the verification of the curriculum by the Council of Universities, prior to the positive report of the National Agency for the Evaluation of Quality and Accreditation, and agreed on the official character of the title by Council Agreement of Ministers of 24 February 2012 (published in the "BOE" of 26 March 2012, by Resolution of the General Secretariat of Universities of 5 March 2012), in accordance with the provisions of the current legislation, this Rectorate has resolved publish the curriculum leading to the obtaining of the degree of Master's degree in Creativity for Advertising Communication and Branding.
Valencia, April 23, 2012. -Rectora, Rosa Visiedo Claverol.
ANNEX
Master's Degree in Creativity for Advertising Communication and Branding
General Distribution of the Study Plan:
| ECTS | |
|---|---|
|
(OB) | 40 |
|
Optives (OP) | 0 |
|
(PR) | 6 |
|
End of Master (TFM) | 14 |
| Total | 60 |
Distribution of the Study Plan by Course and Assigns:
| Allocate | ECTS | Character | Temporary Organization | |||
|---|---|---|---|---|---|---|
|
1. º | conceptual and practical tools of creativity for advertising communication. | 9 | OB | 1.er semester. | ||
| 1. º | Advertising production: operating and applications. | 9 | OB | 1.er semester. | ||
| 1. | Strategic Creativity in advertising and branding. | 6 | OB | 1.er semester | ||
|
1. º | Advertising Creativity applied. | 6 | OB | 2. semester | ||
| 1. | Creativity and value-added construction for brands: branding. | 10 | OB | 2. semester | ||
| . º | Practices in Business. | 6 |
OB | 2. semester | ||
| Job End Job | 14 | OB | 2. semester | |||
| Total | 60 |
|
| |||
