Key Benefits:
Obtained the verification of the curriculum by the Council of Universities, prior to the positive report of the National Agency for the Evaluation of Quality and Accreditation, as well as the authorization of the Autonomous Community of La Rioja, and agreed on the official character of the title by Agreement of the Council of Ministers of 26 September 2014 (published in the "BOE" of 18 October 2014, by Resolution of the General Secretariat of Universities of 2 October 2014), this Rectorate, in accordance with the provisions of Article 35 of the Organic Law 6/2001 of 21 December 2001, Universities, in the wording given by the Organic Law 4/2007, has resolved to publish the curriculum leading to the obtaining of the degree of Master's degree in Digital Marketing and Electronic Commerce by the International University of La Rioja.
The curriculum referred to in this resolution shall be structured as set out in the attached Annex.
Logroño, March 4, 2015. -Rector, José María Vázquez García-Penuela.
ANNEX
Plan of studies leading to the degree of Master's degree in Digital Marketing and Electronic Commerce by the International University of La Rioja
Knowledge branch to which the title is attached: Social and Legal Sciences
1. Distribution of the Plan of Studies in ECTS credits, by Type of Matter:
| Credits | |
|---|---|
|
|
46 |
|
Optives | 0 |
|
External Practices | 6 |
|
End Master | 8 |
| Total | 60 |
2. General explanation of curriculum planning:
|
| Subjects | Credits | Character | ||
|---|---|---|---|---|---|
| Matter 1 Digital Marketing (24 ECTS) |
| 6 | 6 | ||
| 6 | |||||
|
6 | |||||
| OB | |||||
|
Social Media Marketing | 6 | ||||
|
Matter 2 Electronic Commerce (22 ECTS) |
| ||||
| OB |
OB applied to Electronic Commerce | 6 | |||
| Ebusiness Management | 6 | OB | |||
| New Business Models, Mobile Business and Entrepreneurship | 4 | OB | |||
| Materia 3 External Practices |
| PE | |||
| PE | PE | ||||
| PE | |||||
| Materia 4 Master End Job (8 ETCS) | Master End Job | 8 | TFM |
