Key Benefits:
In accordance with Articles 26 and 28 of Royal Decree 1393/2007 of 29 October, as amended by Royal Decree 861/2010 of 2 July 2010 laying down the procedure for the amendment of studies already verified and once received the corresponding acceptance of the Agency of Quality Assessment and Accreditation (ANECA) to the modifications submitted for the plan of studies of Graduate or Graduate in Advertising and Public Relations by the University of Navarra, this Rectorate has resolved to order the publication of the modification of the curriculum, which is set out in the terms set out in the Annex to this Resolution, which amends the curriculum published by the Rector's Resolution of 16 December 2009 from the University of Navarra in the " Bulletin State Officer " dated January 21, 2010.
Pamplona, May 14, 2015. -Rector, Alfonso Sanchez-Tabernero.
ANNEX
UNIVERSITY: UNIVERSITY OF NAVARRA
Graduate or Graduate Degree in Advertising and Public Relations Studies Plan
Knowledge Branch: Social and Legal Sciences
Royal Decree 1393/2007, Annex I, paragraph 5.1. Structure of the teachings.
Overall distribution of the curriculum in ECTS credits, by type of subject:
|
(FB) | 60 |
| (OB) | 135 |
|
| (OP) |
| 36 | |
|
Practices (PE) | 0 |
|
-of-grade work (TFG) | 9 |
| Total | 240 |
Summary of the subjects that constitute the curriculum *.
| ECTS | Character | |
|---|---|---|
| Theory and History of Communication. | 21 | OB, B |
| History of the Communication. | 9 | OB, B |
|
communication skills. | 30 | OB |
|
| B | |
|
history-culture. | 33 | OB, B |
| Marketing and communication management. | 15 | OB |
| Market Analysis and Consumer Behavior. | 15 | OB |
| Creating and Making Messages. | 18 | |
| Planning | 12 | OB, B |
|
companies. | 12 | OB |
|
and deontology. | 9 | |
| Management | 3 | OB |
| Degree End Job. | 9 | TFG |
|
Optives. |
36 | OP |
* Temporary organization: semi-annual or annual.
