Regulation Concerning Vocational Training For The Booksellers, And Worked As A Bookseller

Original Language Title: Verordnung über die Berufsausbildung zum Buchhändler und zur Buchhändlerin

Subscribe to a Global-Regulation Premium Membership Today!

Key Benefits:

Subscribe Now for only USD$20 per month, or Get a Day Pass for only USD$4.99.

Regulation on vocational training for booksellers and booksellers

Non-official table of contents

BuchhdlAusbV 2011

Date of issue: 15.03.2011

Full quote:

" Regulation on the Vocational training for booksellers and booksellers of 15. March 2011 (BGBl. I p. 422) "

*)
This legal regulation is a training order within the meaning of § 4 of the Vocational Training Act. The training regulations and the coordinated framework curriculum for vocational schools, agreed by the Standing Conference of the Ministers of Education and Cultural Affairs of the Länder in the Federal Republic of Germany, will shortly be published as a supplement to the Federal Gazette published.

Footnote

(+ + + Text evidence from: 1.8.2011 + + +)

unofficial table of contents

input formula

The reason for § 4 (1) in conjunction with § 5 of the Vocational Training Act, of which § 4 (1) is replaced by Article 232 (1) of the Regulation of 31 December 2008. October 2006 (BGBl. 2407), the Federal Ministry of Economics and Technology, in agreement with the Federal Ministry of Education and Research, is responsible for: unofficial table of contents

§ 1 State recognition of the training profession

The training profession of the bookseller and the booksellers is based on § 4 paragraph 1 of the Vocational Training Act State-recognized. Non-official table of contents

§ 2 Duration of vocational training

The training lasts three years. Non-official table of contents

§ 3 Structure of vocational education and training

Vocational training is divided into
1.
Compulsory qualification units according to § 4 paragraph 2 Section A and integrative skills, knowledge and skills according to § 4 paragraph 2 Section D,
2.
a six-month election qualification unit to be set in the training contract in accordance with § 4 paragraph 2 Section B and
3.
a three-month elective qualification unit to be defined in the training contract in accordance with § 4 paragraph 2 Section C.
href="index.html#BJNR042200011BJNE000500000"> A non-official table of contents

§ 4 Training framework plan, training professional image

(1) The subject of vocational training is at least the one in the training framework plan (Appendix 1, Sachliche Outline) , skills, knowledge and skills (ability to act). An organization of the training which deviates from the training framework plan (Appendix 2, time structure) is particularly permissible, insofar as special operational features require the deviation.(2) Vocational training for booksellers and booksellers is broken down as follows (training professional image):
Section A
Vocational profiling skills, knowledge and skills in the compulsory qualification units:
1.
Book and Media Industry:
1.1
Industry-specific systematics,
1.2
Items and Services of the Book market,
1.3
Manufacture,
1.4
Book Market Processes and Participants,
1.5
Legal provisions in the book market;
2.
Bibliographies and Research:
2.1
Bibliographies and Follow-up systems,
2.2
Advanced booksellers research,
2.3
Booksellers Information;
3.
Business and Procurement:
3.1
Merchandise Management,
3.2
Receiving,
3.3
Storage Logistics,
3.4
Procurement;
4.
Purchasing:
4.1
Sortimental Structure,
4.2
Purchasing and Order;
5.
Advice and Sales:
5.1
Customer-centric communications,
5.2
Booksellers, Sales,
5.3
Cash Management,
5.4
Customer loyalty, Customer Service,
5.5
Sales channels,
5.6
Apply a foreign language for specialist tasks;
6.
Marketing:
6.1
Markets and Audiences,
6.2
Marketing Concepts,
6.3
Sales Promotion,
6.4
Goods Presentation,
6.5
Advertising,
6.6
Public Relations;
7.
Sales Management and Control:
7.1
Computer processing and payment transactions,
7.2
Cost and performance accounting,
7.3
Commercial control;
Section B
Further professional skills, knowledge and skills in one of the six-month electoral qualifiers:
1.
Range:
1.1
Planning and organization of events,
1.2
assortment policy,
1.3
shopping planning,
1.4
Optimized use of the Merchandise Management,
1.5
Logistics;
2.
Publisher:
2.1
Program Planning,
2.2
Manufacturing and Production,
2.3
Marketing and advertisement,
2.4
sale,
2.5
sales,
2.6
rights and licenses;
3.
antiquarian bookshop:
3.1
purchasing,
3.2
editing of Trade items,
3.3
Preservation and inventory maintenance,
3.4
Consulting and sales;
Section C
Further professional skills, knowledge and skills in one of the three-month Optional qualifiers:
1.
Design of a specific category:
1.1
Planning of a category,
1.2
performing and control;
2.
booksellers projects:
2.1
project preparation,
2.2
project execution,
2.3
project follow-up;
3.
booksellers E-Business:
3.1
Request Analysis,
3.2
Implementation and Control;
Section D
Integrative Skills, Knowledge and Skills:
1.
The training mode:
1.1
The book trade position in the economy,
1.2
Operational Organization,
1.3
Vocational Training,
1.4
Human Resources, Labor and Social Law Rules,
1.5
Safety and Health at the work,
1.6
environmental protection;
2.
work organization, information and communication:
2.1
work organization,
2.2
teamwork and cooperation,
2.3
information-and Communication systems, data protection and data security,
2.4
Electronic business processing,
2.5
Quality assurance of operational procedures.
unofficial table of contents

§ 5 Implementation of vocational training

(1) The skills, knowledge and skills referred to in this regulation should be taught in such a way as to ensure that the To be qualified for the exercise of a qualified professional activity within the meaning of Article 1 (3) of the Vocational Training Act, which includes, in particular, independent planning, carrying out and controlling. This qualification must also be proven in examinations in accordance with § § 6 and 7.(2) On the basis of the training framework plan, the trainees have to draw up a training plan for the trainees.(3) The apprentices must have a written proof of training. They should be given the opportunity to carry out the written evidence of formal qualifications during the training period. The trainees have to check the written proof of training on a regular basis. Non-official table of contents

§ 6 Intermediate examination

(1) An intermediate examination is to be carried out in order to determine the level of training. It is to take place at the beginning of the second year of training.(2) The intermediate examination shall cover the skills, knowledge and skills listed in Appendix 2 for the first year of training, as well as the teaching material to be provided in the course of the vocational education and training course, to the extent that it is intended for vocational training is essential.(3) The intermediate examination takes place in the examination area for sales and marketing.(4) For the Sales and Marketing examination area, there are the following specifications:
1.
The test piece should demonstrate that it is
a)
apply industry-specific systematics,
b)
design of assortment structures with respect to Assess the market and target groups and justify the arrangement,
c)
Advise Customers and Sell Goods,
d)
Edit checkout and edit payment operations, and
e)
Economic, operational and social
2.
The task of the audit is to edit professional tasks in writing;
3.
the exam time is 120 minutes.
unofficial table of contents

§ 7 Final examination

(1) The final examination shall determine whether the examinee has acquired the professional capacity to act. In the final examination, the auditor is to prove that he has the necessary professional skills, possess the necessary professional knowledge and skills, and that he/she is required to teach in the course of the vocational education and training course, for which the examination is carried out. Vocational training is familiar to essential teaching materials. The training regulations should be based on.(2) The final examination shall cover the skills, knowledge and skills listed in Appendix 1, as well as the teaching material to be provided in the vocational education and training course, to the extent that it is essential to vocational training.(3) The final examination consists of the examination areas:
1.
Commercial control and Merchandise Management,
2.
Book market business processes,
3.
Economic and Social studies,
4.
Paragraph-and customer-oriented concepts in bookshops.
(4) For the examination area Commercial control and merchandise management, the following are: Preferences:
1.
The test object is to demonstrate that it is
a)
Controlling and controlling the movement of goods, and related computing operations edit,
b)
Identify operational metrics and use them for disposition, and
c)
Derive Commercial Conclusions for Operational Success from Part Cost Accounting and Performance Accounting
2.
the test item is intended to edit professional-type tasks in writing;
3.
the exam time is 90 Minutes.
(5) The accounting business processes of the book market are subject to the following specifications:
1.
The test piece is to prove that it can organize the business processes purchasing and sales as well as marketing and warehouse logistics, and in doing so the following aspects:
a)
Customer orientation,
b)
Products and Services,
c)
Market, Target Groups, and Cost,
d)
Value added chain of the book market,
e)
The meaning of authors, titles and publishers within the Literature genera and history, as well as within the category classification,
f)
Search techniques and information sources
can be considered;

In accordance with Section 4 (2), Section B shall be taken into account;
2.
The examinee shall write professional tasks in writing. edit;
3.
the exam time is 150 minutes.
(6) For the examination area Economic and social studies, the following guidelines exist:
1.
The test piece is intended to prove that it is a general economic context of the profession and Represent and assess the work environment;
2.
The audit task is to process tasks in writing;
3.
the exam time is 60 minutes.
(7) For the examination area, paragraph and customer-oriented concepts in bookshops are subject to the following guidelines:
1.
The test object is to prove that it
a)
act customer and service-oriented and communicate situationfairly,
b)
Analytical business processes taking into account market-related framework conditions and developing the need for action and a concept,
c)
explaining and evaluating the contribution of the concept for customer retention, development of new needs as well as increasing the operational success,
d)
underlying cultural contexts, history and market importance of the assortment, and
e)
2.
The test item is to be based on a seven-step approach to customer-oriented sales-and customer-oriented objectives
2.
Prepare a concept for calendar days prior to the date of the expert interview, present a concept, present it on the day of the examination and conduct an order-related expert discussion on it; the selected electoral qualification unit according to § 4 (2) Section C must be based on this;
3.
The examination time is 24 hours in total; within this time, the concept of the concept shall not exceed ten minutes. , and the expert discussion will be carried out in a maximum of 20 minutes.
(8) The examination areas must be weighted as follows:

1. Commercial control
and merchandise management
20 percent,
2. Business processes of the book market40 percent,
3.economic and social studies 10 percent,
4.Paragraph-and customer-oriented
concepts in bookstores
30 percent.
(9) The final check is passed if the performance is
1.
in the overall result with at least "sufficient",
2.
in at least three of the exam areas At least "sufficient" and
3.
have not been rated "insufficient"
any examination
.(10) At the request of the test specimen, the examination in one of the examination areas which have been assessed to be less than sufficient, in which examination achievements with their own request and weighting are to be provided in writing, shall be carried out by an oral examination of, for example, 15 minutes if this can be the case for the passing of the test. In determining the result for this examination area, the previous result and the result of the oral supplementary examination in the ratio of 2: 1 are to be weighted. Non-official table of contents

§ 8 Additional qualification

(1) Non-selected three-month elective qualification units in accordance with § § 8. 4 (2) Section C may be provided as additional qualifications.(2) The factual structure contained in Appendix 1, Section C, shall apply accordingly for the provision of additional qualifications. Non-official table of contents

§ 9 Examination of additional qualifications

(1) Additional qualifications will be examined separately in the course of the final examination, if the apprentices demonstrate that the necessary skills, knowledge and skills have been imparted.(2) § 7 (7) shall apply for the examination of the respective additional qualification.(3) The examination of the respective additional qualification has been passed if the examinee has provided at least sufficient services. Unofficial Table Of Contents

§ 10 Existing Vocational Training Conditions

Vocational training conditions which, at the date of entry into force of this Regulation may be continued in accordance with the provisions of this Regulation, provided that the Contracting Parties agree to do so, in accordance with the provisions of this Regulation. Non-official table of contents

§ 11 Entry into force, override

This regulation occurs on the 1. August 2011 in force. At the same time, the regulation on vocational training becomes the bookseller/bookseller of 5. March 1998 (BGBl. 462). Non-official table of contents

Appendix 1 (to § 4 paragraph 1 sentence 1)
Training framework for vocational training to the bookseller and bookseller

(Fundstelle: BGBl. I 2011, 426-437)
-Sachliche Outline-Section A: Professional skills, knowledge and skills in the compulsory qualification units Lfd. Nr.Part of the skills, knowledge and skills training vocational training to be provided123
align="center "valign="top" charoff=" 50"> 5.3 align="center "valign="top" charoff=" 50"> 5.4
1 Book and Media Industry
(§ 4 paragraph 2 Section A number 1)
 
1.1 Industry-specific systematics
(§ 4 paragraph 2
Section A, point 1.1)
a)
Product category systematics of the German book trade, in particular in relation to literature, culture, science and technology, establish and apply
b)
Importance of authors, titles, and publishers within categories
c)
Literature genres and forms as well as epochs and basic concepts of literary history
d)
Contemporary literature and selected international literature in context of world literature
1.2 Goods and services of the book market
(§ 4 paragraph 2
Section A, section 1.2)
a)
Articles of the book trade, in particular books, magazines and other print media, differ and represent their meaning for the industry
b)
Books, magazines, and other print media of offerings in digital form different and valued
c)
distinguish cartographic products
d)
book-affine by-products and their meaning for the Book trade reasons
e)
Book market services and their importance to the company's success
f)
Criteria, in particular literary, artistic, scientific and technical, for the qualitative assessment of the offer in the training establishment
1.3 Manufacture
(§ 4 paragraph 2
Section A, point 1.3)
a)
Construction describing books, evaluating their equipment
b)
distinguishing font, paper, and single-tape types
c)
distinguish punctuation, printing and binding techniques
d)
Forms of electronic publishing under To distinguish between legal requirements and technical
1.4 Book market processes and participants
(§ 4 paragraph 2
Section A number 1.4)
a)
Evaluate the specifics of the book industry and book market performance in trade-related and cultural aspects
b)
explain the value chain in the book market and put your own enterprise into it
c)
explaining the business processes of the book market and business relationships between each trading partner
d)
describing the trading landscape in the assortment book trade
e)
the meaning and the different Describe publishing structures in bookshops
f)
publishers and their focal points differ
g)
the publisher's function areas
1.5 Legal provisions
in the book market
(§ 4 paragraph 2
Section A number 1.5)
a)
consider industry-specific laws
b)
Applying the rights and obligations arising from the price-binding law
c)
Provisions of the Copyright law
d)
Industry-specific framework conditions, in particular the traffic regulations for the book trade and competition rules of the stock exchange association of the Applying German booksellers
e)
Applying trade law provisions, in particular for competition, internet trading and distance
2 Bibliographies and Research
(§ 4 paragraph 2 Section A, point 2)
2.1 Bibliographies and follow-up systems
(§ 4 paragraph 2
Section A point 2.1)
a)
Know the structure of bibliographies and apply rules of the bibliography
b)
Applying and evaluating the directory of deliverable books and bar assortment catalogs
c)
important and special catalogues, as well as research possibilities on the Internet; methods of obtaining antiquarian and conceptual works apply
2.2 Advanced booksellers search
(§ 4 paragraph 2
Section A, point 2.2)
a)
Use full text search capabilities
b)
Use the search options of foreign-language titles on the Internet and consider specifics
c)
Offerings and Benefits for Book Affair Side Markets
d)
Directories or catalogs with the Create bibliographical information
e)
Use interactive web techniques and portals specific
2.3 Booksellers ' information
(§ 4 paragraph 2
Section A, point 2.3)
a)
Technical information, in particular the stock exchange sheet, Evaluate
b)
Use book fairs as sources of information
c)
Previews, Internet sites the publishers, as well as information from publishers ' representatives for the procurement and supply of training
,
3 Merchandise Management and Procurement
(§ 4 paragraph 2 Section A number 3)
3.1 merchandise management
(§ 4 paragraph 2
section A number 3.1)
a)
Explaining the principles, tasks and objectives of the inventory management, the business management system of the training enterprise
b)
The cycle of an order process based on merchandise management
c)
Product groups based on the Distinguish category nomenclature as part of the operational product range
d)
Collect and control
3.2 Receiving of goods
(§ 4 paragraph 2
Section A Number 3.2)
a)
Accept goods, supplies by type, quantity, and to open defects check if you have any complaints
b)
Compare invoices and delivery notes with the order and goods receipt data and check for correctness, deviations
3.3 warehouse logistics
(§ 4 paragraph 2
section A number 3.3)
a)
participate in the warehouse management of the training company and justify the warehouse organization of the training company
b)
Methods of warehousing, inventory cleanup, in particular, remembering, differentiating and applying
c)
Take part in the inventory, observe legal regulations, contribute to the avoidance of inventory
3.4 Procurement
(§ 4 paragraph 2
Section A, section 3.4)
a)
Procurement Shapes
b)
Goods with reference to the Perform inventory management data
c)
take economic considerations into account
d)
Procurement special conditions
e)
Trading customs, in particular the Traffic Rules,
4 Purchasing
(§ 4 paragraph 2 Section A number 4)
4.1 Sortimentsstructure
(§ 4 paragraph 2
Section A, point 4.1)
a)
the assortment structure, in particular by the direction of the market, as well as width and depth, assessing
b)
Justifying the relationship between the arrangement and the content structure of the assortment
c)
Importance of non-price-priced products for the product
4.2 Purchasing and ordering
(§ 4 paragraph 2
Section A, section 4.2)
a)
Demand for goods, taking into account turnover and stock development, seasonal fluctuations, and the Determining sales opportunities
b)
considering sales figures when shopping
c)
Shopping at publisher, intermediate book trade and purchasing communities, as well as bundling when ordering your own order and using
d)
ordering goods
5 Advice and Sales
(§ 4 paragraph 2 Section A number 5)
5.1 Customer-oriented Communication
(§ 4 paragraph 2
Section A, section 5.1)
a)
Goods and Services offered by the training company Customer-oriented offer, prices justify
b)
Talking techniques for information, consulting and sales discussions applying
c)
taking into account language and non-linguistic communication forms
d)
responding to customer objections and customer arguments in sales promotions
e)
The causes of conflict are noted, Apply conflict resolution in an advisory session
f)
Individually using customer types and behavioral patterns in the customer conversation
g)
Determine the purchase motives and wishes of customers and use them in sales conversations
h)
cultural Special considerations in customer contact
5.2 Booksellers ' advice and sales
(§ 4 paragraph 2
Section A, point 5.2)
a)
Customer counsel and Conduct sales talks, complete purchase
b)
Use and maintain customer contacts, actively offer appropriate books and products to the customer's interest
c)
provide information about new releases, offer new books and best-selling service
d)
about titles and Product forms customer-oriented advising
e)
Trends and innovative approaches as Use Sales Argument
f)
Include and edit customer orders
g)
Impacts
lane guide
(§ 4 paragraph 2
section A, section 5.3)
a)
Prepare checkout, collect, cash and untable payments, create purchase receipts
b)
checkout lane, create cash report, forward receipts, receipts, and receipts
c)
Customers at the Cashier service offer
d)
Use the checkout as a customer retention agent
e)
bookstore-specific means of payment explain
f)
Special features when cashier of invoices
Customer loyalty, customer service
(§ 4 paragraph 2
Section A, point 5.4)
a)
Use the range of booksellers ' services of the training company in a customer-oriented way
b)
Impact of customer retention and customer service on sales success
c)
for non-deliverable Offer and explain comparable replacement books and products
d)
assist in the use of special forms of customer service in training
e)
Reexchange, handle complaints and complaints; apply legal provisions and operational regulations
f)
Use complaint management as an instrument for customer retention
g)
through its own behavior Customer satisfaction and customer loyalty contribute
h)
maintain customer data, observe data protection
5.5 Distribution channels
(§ 4 paragraph 2
section A number 5.5)
a)
Book trade distribution channels
b)
Evaluate and use information to explore new sales channels
c)
Products taking into account from customer requests and from economic and ecological points of view
d)
special requirements of corporate customers in the organization of sales take into account
e)
considering the particularities of the invoice sale and the association
f)
assessing the advantages and disadvantages of e-commerce from the point of view of companies and
5.6 Apply a foreign language to technical tasks
(§ 4 Paragraph 2
Section A Number 5.6)
a)
Apply foreign-language technical terms
b)
Evaluate foreign-language information sources to task
c)
Grant and collect information, including in a foreign language
6 Marketing
(§ 4 paragraph 2 Section A number 6)
6.1 Markets and Target Groups
(§ 4 Paragraph 2
Section A, Section 6.1)
a)
Considering Bookstore Landscape Structures in Marketing Decisions
b)
Collect Market Data, Assess the market situation at the site in economic and regional terms and draw conclusions for
c)
Identify information about the purchase and consumption behavior of existing and potential target groups, and prepare for marketing actions
d)
Identify customer requests and needs, compare them with company performance offerings, and derive appropriate approaches to
6.2 Marketing Concepts
(§ 4 Paragraph 2
Section A, point 6.2)
a)
Results of market research for the Development, planning and implementation of a marketing concept
b)
Select marketing measures and use marketing tools, budget constraints Consider
c)
assess the success of marketing
d)
possibilities of free Pricing as an instrument of offer policy
6.3 Sales promotion
(§ 4 paragraph 2
Section A point 6.3)
a)
specifically using visual sales promotion
b)
information for the target group and target group for the Use sales promotion
c)
identify sales-strong and sales-weak zones, and derive sales promotions
d)
Planning, performing and evaluating sales
6.4 Merchandise presentation
(§ 4 paragraph 2
Section A point 6.4)
a)
considering selling sychological findings in the design of the product presentation
b)
Shop design and light design used for product presentation
c)
Presentation surfaces within the scope of the
d)
Create a storefront plan and decorate storefront
e)
own decorating materials and materials of the
6.5 Advertising
(§ 4 paragraph 2
Section A number 6.5)
a)
Create an advertising plan
b)
Advertising medium and advertising medium under Taking into account costs and success
c)
Use media to target audience-oriented
d)
Success for promotional
6.6 Public Relations
(§ 4 paragraph 2
Section A number 6.6)
a)
Planning, performing, and assessing public relations activities
b)
Measures of PR and advertising distinguish and coordinate
c)
with media representatives cooperate and conduct media analyses
d)
consider the interests of cooperation partners and
7 Commercial control and control
(§ 4 paragraph 2 Section A, point 7)
7.1 computational
processing and payment
(§ 4 paragraph 2
Section A, point 7.1)
a)
Create invoices and collect receipts for financial accounting
b)
Check ways to collaborate with billing companies
c)
Payment Methods
d)
Edit Payment
7.2 Cost and Performance invoice
(§ 4 paragraph 2
section A number 7.2)
a)
Cost and benefit calculation in the training establishment as an information and apply control system
b)
derive commercial conclusions from the cost and benefit calculation and on the income statement co-
7.3 Commercial control
(§ 4 paragraph 2
Section A point 7.4)
a)
Operational indicators, in particular turnover, storage turnover and profitability, and Trade margin and gross profit, determine and use for disposition
b)
Create statistics and prepare to prepare decisions
c)
Prepare control measures and participate in their execution
d)
Controlling as The information and control
Section B: Further professional skills, knowledge and skills in one of the six-month electoral qualifiers Lfd. Nr.Part of the skills, knowledge and skills training vocational training to be provided123
1 assortment
(§ 4 paragraph 2 Section B number 1)
1.1 Planning and Organization
of events
(§ 4 paragraph 2
Section B, point 1.1)
a)
Schedule, organize, and perform events taking into account operational preferences
b)
Perform Marketing Measures
c)
Convert and Evaluate Events
d)
Considering the interests of cooperation partners and sponsors
e)
with media representatives working together and performing media analyses
1.2 SortimentspPolitics
(§ 4 paragraph 2
Section B, point 1.2)
a)
Business concepts of the book trade, in particular store and warehouse concepts, sales and assortment orientation, compare and in relation to the training establishment assess
b)
design the product range, taking into account its structure, location conditions, market conditions, trends and operational requirements; Develop quote customizations
c)
Evaluate opportunities and risks of side-by-side and sales paths
d)
Possibilities of pricing non-price-bound goods for assortment
1.3 shopping planning
(§ 4 paragraph 2
Section B, point 1.3)
a)
Reference forms, order paths, and ordering techniques, taking into account reference and payment conditions Assess and apply
b)
Use budgeting as a control instrument for individual product range segments
c)
justify the cash component of the training company
d)
Contacts with publishing representatives
e)
Prepare and perform representative visits
f)
Object types terms and conditions
1.4 Optimized use of merchandise management
(§ 4 (2)
Section B, point 1.4)
a)
Commodity management systems differ and in view of the requirements of the Rate operation
b)
Material flow accurately and in close
c)
Creating, analyzing, and evaluating business-related statistics and measures
d)
Evaluate sales and conversion numbers by title, commodity group, and vendor
e)
Data security and -Check integrity of the inventory management, maintain data
1.5 Logistics
(§ 4 paragraph 2
Section B, point 1.5)
a)
logistical relationships between assortment, publisher, extradition and intermediate booksellers in economic assessment
b)
Delivery routes, in particular book wagon services, check for efficiency and cost, and rate economy
c)
Controlling and optimizing fabric
2 Publisher
(§ 4 paragraph 2 Section B number 2)
 
2.1 Program Planning
(§ 4 paragraph 2
Section B, point 2.1)
a)
the
b)
b)
Media products, in particular digital and print products, Advertising products, licenses and side rights as well as service and services, distinguish
c)
in the planning and design of media products under Take account of target groups and market orientation
d)
Plan media products in consideration of cost accounting
e)
distinguish digital products and evaluate them under production, paragraph and cost considerations
f)
meaning
g)
prepare drafts for authors, translators, and image editors
h)
researching and evaluating image rights and acquiring image
2.2 Manufacture and production
(§ 4 paragraph 2
Section B, point 2.2)
a)
Schedule, set, and control compliance
b)
Manufacturing process for print, digital, and by-products, taking economic and ecological criteria into account, as well as operating constraints
c)
Get offers, compare and select
d)
Calculate calculations and cover cost contributions creating
e)
contracts awarded
f)
on the layout of print and digital Products and in the process of implementing conceptual guidelines from marketing and lectureship
g)
Coordinating production processes and costs monitoring
h)
Calculate sales
2.3 Marketing and Advertising
(§ 4 Paragraph 2
Section B, point 2.3)
a)
Identify customer wishes and needs and apply pricing practices
b)
Promotion for Trade and end customers distinguish and coordinate
c)
on the development of advertising media and promotional measures, taking into account advertising budgets co-
d)
Rezension instances send
e)
Rezension structures use sales promotion, evaluate reviews
f)
Advertising strategies, In particular taking into account the price, equipment and target group, develop
2.4 Sales
(§ 4 paragraph 2
Section B, section 2.4)
a)
participate in the development of sales strategies
b)
Organization, support and control of the Support outside service
c)
Prepare and organize representative
2.5 Sales
(§ 4 paragraph 2
Section B, point 2.5)
a)
Identify and evaluate sales data
b)
Develop and offer reference and condition models
c)
Select sales channels
d)
controlling order processing and invoicing, coordinating
2.6 Rights and licenses
(§ 4 paragraph 2
Section B, point 2.6)
a)
Effects of Acquisition, Backup and Sales of Value and Use Rights assess
b)
participate in publishing and licensing
3 Antiquarian bookshop
(§ 4 paragraph 2 Section B number 3)
3.1 Purchasing
(§ 4 paragraph 2
Section B, point 3.1)
a)
Edit and evaluate offers; buy and collate articles from the private and doublette collections of public libraries
b)
Antiquarian objects, especially considering the price and condition, procure
c)
use antiquariate Internet portals
d)
Antiquarian items erenhance
e)
order from residual inventory of publishers and from antiquarian catalogues; tap sources of supply
f)
Antiquarian items, in particular historical book genera, print and original graphics, and manuscripts, rate
g)
Shopping decisions taking into account the market situation, as well as literary, artistic, scientific, and caucuses
h)
Sales prices, taking into account antiquarian peculiarities,
i)
Considering financial planning and budgeting when
3.2 Processing of trading items
(§ 4 paragraph 2
Section B, point 3.2)
a)
Retrieve books in bibliographies and account for different recording principles
b)
Tools and literature for a sales-enhancing additional description
c)
the Internet, In particular, the online catalogues of libraries, for research use
d)
Works directories and catalogues with distortion of original and printed graphics Use
e)
Describe volumes
f)
Use hidden bibliographies
g)
Create catalog entry with bibliographic record and state description and transfer it to database
3.3 Preservation and inventory management
(§ 4 paragraph 2
Section B number 3.3)
a)
Materials, especially paper, leather, and parchment,
b)
Repair and maintain books and graphics for maintenance
c)
Create and manage storage systems
d)
Mainly and maintain inventory and databases
3.4 Advice and Sales
(§ 4 paragraph 2
Section B, point 3.4)
a)
notify customers of antiquarian items
b)
Create offers
c)
Promote prices to customers
d)
Customer wishes, in particular libraries, bibliophiles and collectors, find and edit
e)
Don't find stock books and journals, especially about trading partners and auctions
f)
Review customer order books
g)
about bibliophile specifics of books Inform
h)
Schedule, create, design and send special lists and special offers
i)
showing the contribution of the Antiquarian for the preservation of cultural goods
C: Further professional skills, knowledge and skills in one of the three-month election qualifiersLfd. Nr.Part of the skills, knowledge and skills training vocational training to be provided123
1 Design of a specific category
(§ 4 paragraph 2 Section C number 4)
 
1.1 Planning a category
(§ 4 paragraph 2
Section C, point 1.1)
a)
Category systematics as a means of logistical, business and scientific standardization and structuring in bookstores
b)
frameworks, especially short-term and long-term market opportunities for a specific category, analyze
c)
Rate the publishers and suppliers of a specific category
d)
Products, , in particular by target groups, edition forms, equipment, quality and content, rate
e)
weigh up opportunities and risks with regard to the design of a commodity group, Calculate the calculation and, in particular, take into account the specifications of the product range policy
f)
select specific category of products, taking into account the
g)
Select marketing
1.2 Implementation and Control
(§ 4 paragraph 2
Section C, point 1.2)
a)
Content, organizational, temporal, and financial planning with stakeholders vote
b)
Transform, coordinate, and document the design of the category
c)
determining customer resonance
d)
determining economic benefits for operation
e)
derive operational recommendations for operation
2 Booksellers Projects
(§ 4 paragraph 2 Section C Number 2)
2.1 Project preparation
(§ 4 paragraph 2
Section C, point 2.1)
a)
Select projects, set target groups, and formulate targets
b)
Planning projects; consider customer-oriented, content, organizational, temporal and financial aspects in project work
c)
Create project plan plan and vote with stakeholders
d)
Setting up information and communication structures; setting responsibilities
2.2 Project execution
(§ 4 paragraph 2
Section C, point 2.2)
a)
Project tasks, as well as the work of internal and external participants coordinating
b)
documenting project runs and results
c)
Implementing the Coordinate Project Plan Plan
d)
Control project progress and take action on
2.3 Project follow-up
(§ 4 paragraph 2
section C number 2.3)
a)
Control target achievement
b)
Create the final report, prepare project results for internal and external recovery
c)
Target-actual comparison of project
3XX_ENCODE_CASE_One booksellers E-Business
(§ 4 paragraph 2 Section C number 3)
3.1 Request Analysis
(§ 4 paragraph 2
Section C Number 3.1)
a)
analyze IT infrastructure, set target groups, determine action needs, and vote with stakeholders
b)
Compare service offerings, co-operations
c)
customer-oriented, technical, Determine organizational, temporal, human and financial requirements
d)
Create a
3.2 Implementation and control
(§ 4 paragraph 2
Section C, point 3.2)
a)
Transform schedule and control results
b)
Intermediate steps and Test and document the result
c)
Release the result for the business flow, ensure functionality
d)
Identify the operation and target groups
e)
Operation recommendations for operation derive
f)
Communicating results in operation
D: Integrative skills, knowledge, and skills Lfd. Nr.Part of the skills, knowledge and skills training vocational training to be provided123
1 The training operation
(§ 4 paragraph 2 Section D Number 1)
1.1 Position of booksellers
in the total economy
(§ 4 paragraph 2
Section D, point 1.1)
a)
Position and function of the book trade in society, economy and culture
b)
Book trade performance in examples of training Explain
c)
Special features resulting from the cultural policy mandate, reasons
d)
Building and cultural policy activities of the industry
1.2 Operating organization
(§ 4 paragraph 2
Section D, point 1.2)
a)
Form the legal form of the training enterprise
b)
organizational structure of the training company explaining its tasks and responsibilities and the interaction of individual functional areas
c)
Business fields, tasks, and work flows in operation
d)
Collaboration of the Training companies with cooperation partners, business organisations, authorities and professional representatives explain
1.3 Vocational Training
(§ 4 paragraph 2
Section D Number 1.3)
a)
To determine the rights and obligations of the training contract and describe the tasks of those involved in the dual system
b)
Compare the company training plan with the training order
c)
lifelong learning for professional and personal development, as well as for the benefits of career advancement and development
1.4 Human resources, labor and
social legislation
(§ 4 paragraph 2
Section D Number 1.4)
a)
labor, social, and co-determination laws, as well as
b)
explain the objectives and tasks of the personnel deployment planning and contribute to their implementation; Create Labor Operations Plans
c)
Work contracts, taking into account labor, tax, and social insurance implications
d)
explaining your account balance sheet
1.5 Safety and Health at Work
(§ 4 Paragraph 2
Section D Number 1.5)
a)
Endanger health and safety at work and take action on its Avoid
b)
Apply occupational health and accident prevention regulations
c)
Describe accidents and initiate first actions
d)
Rules of the apply preventive fire protection
e)
Describe behaviors in fires and take action to combat
1.6 Environmental protection
(§ 4 paragraph 2
Section D Number 1.6)
To avoid operational environmental stress in the occupational impact area, in particular
a)
Possible environmental impacts by the training company and its contribution to environmental protection by examples
b)
apply environmental protection rules
c)
Possibilities of the economic and environmentally friendly use of energy and materials
d)
Avoid waste; substances and materials of an environmentally friendly disposal
2 Work Organization,
Information and Communication
(§ 4 paragraph 2 Section D Number 2)
2.1 Work organization
(§ 4 paragraph 2
section D number 2.1)
a)
systematically planning, performing, and controlling your work; doing so
b)
Work and organization tools as well as learning and working techniques
b)
deploy
c)
Apply self-learning methods, use specialized information
2.2 Team work and cooperation
(§ 4 paragraph 2
Section D, point 2.2)
a)
Information, communication and cooperation for operating climate, work performance, and Use business success
b)
describe the importance of appreciation, respect, and trust as the basis for successful collaboration
c)
Planning and editing tasks in a team
d)
Analyze conflicts, solution alternatives develop
e)
contribute to the avoidance of communication disruptions
f)
feedback
2.3 Information and
Communication Systems,
Data protection and data security
(§ 4 paragraph 2
Section D, point 2.3)
a)
Use data transfer and information retrieval capabilities, note security requirements
b)
Information and communication systems are using tasks-and customer-oriented
c)
Sustainability and Evaluate the existence of data forms and carriers
d)
Mainly and back up data, and observe data protection rules
e)
Applying document management
2.4 Electronic business processing
(§ 4 paragraph 2
section D number 2.4)
a)
Analyze hardware issues, especially on computers and peripherals, prompt action
b)
Analyze software problems, especially with operating system, standard software, inventory management system and server software, prompt actions
c)
network-and internet-based applications and services, especially security software, server services, web service, wait
d)
updating and maintaining the web page
e)
the digital value chain in the context of operational Optimizations
2.5 Quality assurance in operation Processes
(§ 4 paragraph 2
Section D, point 2.5)
a)
Operational flows, taking into account Information flows, decision paths and interfaces
b)
Analyze influencing factors on the quality of your own process chain and ensure quality assurance. Perform actions in your own working context
c)
Relationship between quality and customer satisfaction as well as its impact on the company's success
href="index.html#BJNR042200011BJNE001400000"> unofficial table of contents

Appendix 2 (to § 4 paragraph 1 sentence 2)
training framework for vocational training to the bookseller and to the bookseller

(find: BGBl. I 2011, 438-439)
-Time breakdown -The following time breakdown refers to the periods in which the respective skills, knowledge and skills are to be mediated for the first time; as a rule, a
first training year (
) In a period of two to four months, the skills, knowledge and skills of the students are the main focus of the training. Vocational training positions from § 4 paragraph 2Section A, point 1.1 Industry-specific nomenclature, Section A, section 1.2, articles and services of the book market, Section A, point 1.3 Manufacture, Section A, point 1.4, Book market processes and -participating, Section A, section 1.5 Legal provisions in the book market, Section D, point 1.1. Position of the book trade in the whole economy, Section D, section 1.2. Operational organization, Section D, Section 1.3 Vocational training, Section D Number 1.4 Staff management, labour and social legislation, Section D, Section 1.5, Safety and Health at Work, Section D, Section 1.6, Environmental protection.(2) In a period of a total of two to four months, the skills, knowledge and skills of the vocational training positions in § 4 paragraph 2Section A, point 5.1 Customer-oriented communication, Section A, point 5.2, shall be focused on:  Booksellers ' advice and sales, section A, section 5.3, cash management, section A, point 7.1, computer processing and payment transactions, section D, section 2.1, work organization, section D, section 2.2, to communicate teamwork and cooperation.(3) In a total period of three to four months, the skills, knowledge and skills of the vocational training positions in Section 4 (2) (A) (3.1) of the goods industry, Section A (4.1), shall be focused on:  Assortment structure, Section D, section 2.3 Information and communication systems, data protection and data security.(4) In a period of a total of two to three months, the skills, knowledge and skills of the vocational training positions in Article 4 (2) (A) (6.3) sales promotion, Section A, point 6.4) are:  Product presentation, Section A, section 6.5 Advertising, section A, section 6.6 Public work.
Second year of training (1) In a total period of two to three months, the focus is on skills, knowledge and skills. Skills of the vocational training positions in Section 4 (2Section A, point 2.1) Bibliographies and reference systems, Section A, point 2.2 Advanced booksellers 'research, Section A, section 2.3, Booksellers' information, Section A number 5.4 Customer Loyalty, Customer Service, Section A, Section 5.5 Distribution channels, Section A, point 5.6, to apply a foreign language in the case of specialist tasks.(2) In a total period of three to five months, the skills, knowledge and skills of the vocational training positions in Section 4 (2) (A) (3.3) warehouse logistics, Section A, section 3.4 Procurement, Section A, are focused on: Number 7.2 to provide cost and performance accounting.(3) In a period of a total of two to four months, the skills, knowledge and skills of the vocational training positions in Section 4 (2) (A) (3.2), Section A (4.2) Purchasing, and Order, Section D, section 2.4 Electronic business processing, Section D, point 2.5, Assurance in quality assurance of operational procedures.(4) In a period of a total of two to three months, the skills, knowledge and skills of the vocational training positions in Article 4 (2) (A) (6.1) of the markets and target groups, Section A (6.2) Marketing Concepts) shall be focused on:
Third year of training (1) During a total period of six months, the skills, knowledge and skills of the vocational training positions of the selected elective qualification unit are primarily based on § 4 (2) (B) of the German Election Qualification (Section B) Number 1 assortment, section B, number 2, publisher, section B, point 3, to communicate antiquariatas.(2) In a period of three months in total, the skills, knowledge and skills of the vocational training positions of the selected electoral qualification unit in Section 4 (2) (C) (1) of a specific design of a specific Category C, point 2, booksellers projects or section C, section 3, booksellers ' e-business.(3) In a period of three months in total, the skills, knowledge and skills of the vocational training position from § 4 (2) (A) (7.3) of the Commercial Tax Directive are to be conveyed.