Law For The Promotion Of Healthy Eating.

Original Language Title: LEY DE PROMOCIÓN DE ALIMENTACIÓN SALUDABLE.

Read the untranslated law here: http://www.gacetaoficialdebolivia.gob.bo/index.php/normas/verGratis_gob2/153495

Law N ° 775 law of 08 January 2016 EVO MORALES AYMA President constitutional of the PLURINATIONAL State of BOLIVIA, by how much, the plurinational Legislative Assembly, has sanctioned the following law: the Assembly Legislative PLURINATIONAL, DECREES: law of promotion of food healthy chapter I provisions general article 1. (OBJECT). This law aims to establish guidelines and mechanisms to promote healthy eating habits in the Bolivian population, in order to prevent diet-related chronic diseases.
ARTICLE 2. (PURPOSE). This law is intended to contribute to the exercise of the human right to health and to adequate, healthy food and sufficient for living well.
ARTICLE 3. (SCOPE). This law includes: promotion of healthy eating habits and physical activity promotion.
Regulation of advertising of food and non-alcoholic beverages.
Regulation of labelling of food and non-alcoholic beverages.
ARTICLE 4. (MARCO COMPETENCE). This law falls within the exclusive competence of the central State level, defined in paragraph 17 of the 2nd paragraph of the article 298 of the political Constitution of the State.
ARTICLE 5. (SCOPE OF APPLICATION). The provisions contained in this law, are applicable to all natural and legal, public and private, persons established throughout the national territory.
ARTICLE 6. (COMPETENT AUTHORITY). The Ministry of health, through the General Directorate of health promotion, is the national authority for the implementation of this law.
ARTICLE 7. (DEFINITIONS). For purposes of this law, the following definitions are established: prevention of the disease. Measures not only to prevent the onset of disease, such as the reduction of risk factors, but also to stop its spread and mitigate its consequences once established.
Health promotion. Political process of continuous social mobilization, whereby health team engages with stakeholders by facilitating their organization and mobilization, to respond to the problems of health and its determinants to living well in direct relation with the State of general well-being. This process encompasses actions aimed at strengthening the skills and capabilities of people, aimed to modify and improve their social, economic and environmental conditions.
Healthy eating. It is a varied diet, preferably in natural state or with minimal processing, which provides energy and nutrients that each person needs to stay healthy, allowing you to have a better quality of life at all ages.
Prize or gift. Any product, service or benefit offered free or onerous, to acquire food or non-alcoholic drink.
Advertising. All forms of communication disseminated through any medium or support and objectively suitable or intended to promote, directly or indirectly, the image, brands, products or services of a person, company or entity in the exercise of their commercial, industrial or professional activity.
Advertising directed at children and adolescents. It is one that, by its content, arguments, graphics, music, characters, symbols and type of programme which spreads, it is attractive and is directed mainly to children under eighteen (18) years.
Labelling. Any written, printed, or graphic information relating to a product that is intended for direct sale to consumers, must provide objective, effective, truthful information and sufficient.
Non-alcoholic beverages. They are those drinks that have no alcohol content, either in its process of transformation in the natural process.
Healthy preparation. It is that elaborate based on foods that do not contain high amounts of sugar, salt, fat, saturated and total fat trans.
Food safety. It is the feature that ensures that a product or service does not cause harm to the health of persons.
Trans fats. Unsaturated fatty acids are formed when vegetable oils are processed and transformed in solids or a more stable liquid, e.g. margarine.
Saturated fat. Type of fat that is solid at room temperature and that comes from animal sources, for example the butter.
Establishment of retail sale of food. Physical space for the sale, marketing and consumption of food and non-alcoholic beverages.
Decolonization of the power. Recovery and strengthening of the ancient traditional food system of farmers, ensuring that individuals, families and communities achieve self-sufficiency of healthy and culturally appropriate food Nations and native indigenous peoples.
CHAPTER II PROMOTION OF HABITS HEALTHY FOOD AND PHYSICAL ACTIVITY PROMOTION ARTICLE 8. (HEALTHY EATING ADVERTISING). The corresponding ministries shall establish the General guidelines to promote, through the media, the benefits of physical activity, healthy eating and consumption of natural foods of high nutritional value, enhancing local food. The Ministry of health, in coordination with the autonomous territorial entities, within the framework of its powers, be regulated and implemented the provisions of the present law.
ARTICLE 9. (PROMOTION OF PHYSICAL ACTIVITY).
I. the ministries of health and sports, will promote in coordination with the ministries of labour, employment and Social Security, communication and education, the practice of physical activity of the Bolivian population.
II. all public institutions and private, shall encourage the practice of physical activity in the dependent personnel.
ARTICLE 10. (PROMOTION OF PHYSICAL ACTIVITY). The Ministry of sports, in coordination with departmental and municipal self-government, promoting the practice of physical activity.


ARTICLE 11. (PROMOTION OF HEALTHY FOOD).
I public and private institutions that have canteens or food services, should encourage and offer food and healthy preparations for the dependent personnel.
Autonomous Municipal Governments controlled and taxed at soup kitchens or food service, so that they offer and provide healthy food.
II. the Ministry of culture and tourism, will promote, in coordination with the ministries of communication, of health, productive development and Plural economy, and Rural development and Lands, healthy Bolivian cuisine, in the context of the decolonization of the power.
ARTICLE 12. (WATER CONSUMPTION). Public and private institutions will encourage the consumption of water suitable for human consumption in their environments.
ARTICLE 13. (HEALTHY FOOD SUPPLY). Any vending of food establishment should: provide food and healthy preparations with priority.
Provide natural water bottled, not suitable for human consumption, without cost to consumers.
Limiting the availability of salt, unless users and the users requirement.
Limiting reuse of oils in frying, according to statute.
Included in the menu, messages that promote healthy eating.
Placed in a visible place, messages that promote healthy eating.
Ensure food safety.
ARTICLE 14. (SALE OF FOOD). In the framework of their competences, autonomous municipal governments are in charge of the regulation of the sale of food in the public and private, according to the provisions of this law.
ARTICLE 15. (MEDIA ADVERTISING).
I. the advertising of food and non-alcoholic drinks aimed at the population, with emphasis to children and adolescents under the age of eighteen (18), and that it is spread by any media or means of communication, should promote the consumption of healthy foods and the benefits of physical activity, according to the policies established by the Ministry of health.
II. the advertising of food and beverages, will seek to: encourage the consumption of food and non-alcoholic beverages, with low or no added sugar, sodium, saturated fat and trans fat content.
Show parts appropriate to those recommended for the age of the public whom they are directed.
Set suggestions concerning that the consumption of food and non-alcoholic beverages, not healthy, can not replace breakfast, lunch or dinner.
III. the advertising of food and beverages, must avoid: generate expectations referred to the intake of food and beverages not alcoholic, provides superiority, acquisition of status or popularity, or any situation that originate discrimination.
Create urgency or unit by acquiring the food or the drink not alcoholic.
Mostar images of products natural, if they do not it are.
Use arguments or techniques that induce to the error, with regard to them benefits nutritional of the products announced.
IV. the advertising of food and beverages not alcoholic, with high or very high content of sugar, sodium, fat saturated and fat trans, must incorporate some of them messages of the paragraph III of the article 16 of the present law.
ARTICLE 16. (CHARACTERISTICS OF THE LABELLING).
I on the labelling of food and non-alcoholic beverages processed, use a graphic system with color bars in clear, legible, prominent and understandable way according to the level of saturated fat, added sugar and sodium.
II. Eastern graphic system will be included in all food or processed for human consumption, non-alcoholic drink of

horizontally in the main panel, preferably in the top left, based on the following specifications: Color red bar, is assigned to high content components and will have the phrase? VERY HIGH IN?.

Yellow bar, is assigned to the components of medium concentration and will have the phrase? MEDIUM IN?.
Green Color bar, is assigned to the components of low and will have the phrase? LOW IN?.
III. food and processed non-alcoholic beverages containing the level of concentration? VERY HIGH IN? (Sodio-Azúcar Añadida-Grasas Saturadas), shall contain one of the following messages, alternating their usage on a regular basis:? Consume iodized salt, sugar or fat in moderation?
? Does the consumption of fruits and vegetables improve your health?.
? Perform activity physical at least 30 minutes to the day?.
? Drink 10 glasses of water a day?.
IV. food and processed non-alcoholic beverages containing? Do Trans fats?, necessarily must contain the following legend:? It contains Trans fat?, in letters uppercase, readable, contrasting to the background colors and visible place.
V. are excluded from stated in this article, food and non-alcoholic beverages in their natural state, not subject to industrialisation and generically called products: sugar, salt and oil, containing no Trans fat, and foods for children under two (2) years which have their specific regulations in the law N ° 3460 of August 15, 2006.
VI. food and non-alcoholic beverages, processed for human consumption, must indicate on their packaging or labels the ingredients that they contain, including all their additives in descending form of proportions, the contents of energy, sugars, sodium, fat, trans fat and its nutrition information.
SOLE ADDITIONAL PROVISION. Financial resources for the implementation of the actions of the present law, shall be obtained within the framework of existing legislation.
TRANSITIONAL PROVISIONS FIRST.
I manufacturers, producers, distributors, importers, suppliers, owners or managers of kiosks and canteens, as well as the food companies, will be adapted to the provisions of this law within a maximum of one (1) calendar year, starting from the publication of this law.
II. in the case of the labelling of non-returnable containers, the term of adaptation is one (1) calendar year, and returnable containers is three (3) calendar years, in both cases from the publication of this law.
THE SECOND. The regulation will establish a gradual process of reduction of Trans fat-containing foods.
THIRD. All entities and public and private institutions involved in this law, will use the necessary mechanisms to support, facilitate and enable compliance.
-FOURTH. The application of the graphical system on the labelling of food and non-alcoholic beverages, processed, insofar as the Ministry of health do not modify these parameters the technical parameters of the table below, must be used: level / components solids concentration? N? LOW or healthy?
CONCENTRATION? N? MEAN?
CONCENTRATION? N? VERY HIGH?
Fat saturated less than or equal to 1.5 grams in 100 grams more than 1.5 and less than 10 grams 100 grams equal or greater than 10 grams 100 grams less added sugar or equal to 5 grams in 100 grams higher than 5 and less than 15 grams 100 grams equal or greater than 15 grams 100 grams salt (sodium) less than or equal to 120 milligrams of sodium in 100 grams more than 120 and lower to 600 milligrams of sodium in 100 grams equal or greater than 600 milligrams of sodium in 100 gram level / components liquid concentration? N? LOW or healthy?
CONCENTRATION? N? MEAN?
CONCENTRATION? N? VERY HIGH?
Fat saturated less than or equal to 0.75 grams in 100 milliliters greater than 0.75, and less than 5 grams in 100 milliliters equal or greater than 5 grams in 100 millilitres less added sugar or equal 2.5 grams in 100 milliliters greater than 2.5 and less than 7.5 grams in 100 milliliters equal or greater than 7.5 grams in 100 ml salt (sodium) less than or equal to 120 milligrams of sodium in 100 milliliters greater than 120 and lower to 600 milligrams of sodium in 100 milliliters equal or greater than 600 milligrams of sodium in 100 ml provisions end first. The Ministry of health is responsible for reviewing every five years the technical parameters for the application of the graphic system of labelling, depending on the level of saturated fat, added sugar and salt (sodium), and update these parameters where appropriate, by means of Supreme Decree.
THE SECOND. The regulations to this Act must be carried out by the executive organ within a maximum of one hundred and eighty (180) days from its publication.
SOLE ABROGATION AND REPEAL PROVISION. They abrogate and repealing all provisions contrary to this law.
Refer to the Executive Body for constitutional purposes.
Two thousand and fifteen is given in the room of sessions the Assembly Legislative plurinational, on the tenth day of the month of December of the year.
FDO. José Alberto Gonzales Samaniego, Lilly Gabriela MONTAÑO Viana, Victor Hugo Zamora Castedo, Maria Argene Simoni Cuellar, A. Claudia ten Torrez, Ginna Mary Torrez Saracho.
I therefore enacted it is and meets as a law of the plurinational State of Bolivia.
Government Palace of the city of La Paz, to the eight days of the month of January of the year two thousand and sixteen.
FDO. EVO MORALES AYMA, Juan Ramón Quintana Taborga, Ana Veronica Ramos Morales, José Gonzalo Trigoso Agudo, Ariana Campero Nava, Robert Ivan Aguilar Gomez, Cesar Hugo Cocarico Yana, Hugo Jose Siles Núñez del Prado, Marianela Paco Durán, Tito Rolando Montaño Rivera.